Landing Page Design and Development
We create a page for your offer and advertising traffic: audience research, copy, custom design, and a launched landing page with a form or booking integration and analytics.
A campaign landing page costs $2,700–$3,900. The first page launch takes approximately 1–2 weeks. All prices are in USD.
The package includes a CMS, GA4 and AI analytics assistant setup, plus two rounds of analysis and improvements after advertising starts.
No technical specification or live campaign needed to get started. We reply within one business day. Tell us what you are promoting and the action visitors should complete.
A Landing Page for an Inquiry, Booking, Registration, or Purchase
We can help when you are launching a new offer, preparing a page for a specific campaign, or rebuilding an existing landing page together with its measurement setup.
We design a path toward one main action: an inquiry, consultation booking, demo request, registration, or purchase. Visitors get offer details, criteria for deciding whether it fits, available evidence, and answers to objections. The form or booking handoff needs to work well on a phone.
For a complete service business website, see website development. For a store with a catalog and order management, see ecommerce development.
Example: A Desert Bloom Landing Page for Consultation Bookings
We prepared a landing page about non-surgical rhinoplasty for Desert Bloom. The first screen presents the offer, price, and a consultation CTA. The following sections help visitors assess whether the service fits their needs: examples of results, suitability criteria, provider information, and answers to questions.
We built it from a written copy deck informed by audience research: a consultation-first offer, an explicit candidate / not-a-candidate qualifier, pricing shown plainly, before-and-after with goal, approach, and result captions, and an objection-focused FAQ. It shipped as an A/B test with tracking in place. The structure reflects the clinic's clear approach to who is a good candidate; we did not measure landing conversion within this scope.
The page leads toward one main action: booking a consultation. Its structure shows how an offer, evidence, and the next step connect within one landing page.
What's Included in a Campaign Landing Page
The estimate defines page scope, integrations, source materials, and analytics events. Brand identity, photography, video, complex CRM automation, additional page variants, and advertising management are estimated separately where required.
You provide or approve product facts, prices, claims, reviews, and other evidence. We use those materials in the copy and design.
Landing Page Development Costs
All prices are in USD. We provide a fixed estimate for a defined scope, using an estimating rate of $90/hour. Exceeding our internal estimate does not, by itself, increase your bill; new requirements are estimated before implementation.
The package covers one landing page with the functions specified in the estimate, AI analytics assistant setup, and two improvement rounds after advertising starts.
Ready-to-use brand materials and a defined offer help keep the first launch within the 1–2 week guide. Dates are confirmed after checking materials, access, and your availability to provide feedback. The 1–2 week guide applies to the first page launch; the two improvement rounds take place after advertising traffic begins.
Hosting, domains, paid tools, advertising spend, and third-party services are charged separately. Advertising setup and campaign management are included only when explicitly specified in the estimate.
Additional ongoing work starts at $1,000/month, with agreed deliverables and expected response times.
The Page Continues the Ad's Promise
Someone actively looking for a provider, someone responding to an ad for a new product, and someone returning after comparing offers need different information before acting.
Before designing the page, we study the offer, audience, traffic source, and advertising message. For visitors already looking for a service, the offer, price, relevant evidence, and next step can come first. An unfamiliar product may need an explanation of its use and value first.
Research covers audience questions, competitor offers, and relevant search results or advertising. Customer feedback and existing campaign data help focus the copy on the decisions visitors need to make.
Track the Path to an Inquiry or Purchase
Before design, we agree on the campaign goal: an inquiry, completed booking, demo request, registration, or purchase. Button clicks and completed actions are tracked separately where the systems allow it.
We configure GA4 or review its existing setup, mark target campaign actions as key events, and test event collection, repeated firing, and inquiry delivery. If booking or payment happens in another system, we first review available tracking options and define what can be measured.
Reports can separate page visits, action starts, and confirmed completions where the data is available. Linking inquiries to qualified leads or sales requires separately agreed CRM or booking-system data connections.
Tracking has practical limits involving visitor consent, browsers, and external systems. We record significant gaps so that captured events can be interpreted appropriately.
Page Reports with an AI Assistant
The package includes an AI assistant configured with read-only access to your GA4 property. Its project instructions define which page to analyze, which campaign identifiers to include where available, what counts as a conversion, and which questions to check.
It helps summarize visits and recorded conversions, compare periods, and identify differences by device or traffic source where the data supports that breakdown. Reports state the period, filters, and metrics used, so observations can be checked against GA4. We verify an example report before handover.
We agree on how it will run: reports requested by your team or generated on a configured schedule. The assistant uses data available in GA4. Direct connections to advertising accounts and advertising management are not included in this setup; spend and lead quality require the corresponding data sources.
The assistant separates observations from hypotheses and identifies questions for review. Event data shows what analytics recorded; the reasons behind behavior need further investigation. During the two included rounds, our team checks its observations before recommending changes. It does not publish page changes automatically. Required AI subscriptions, usage costs, and scheduling services are identified separately before setup.
After setup, we hand over access to the assistant, its connection, and project configuration, together with reporting instructions. You can continue using the assistant after the two included rounds while the necessary subscriptions and access remain available. Connection support, configuration changes, and additional work by our team are agreed and paid for separately.
After Advertising Starts: Two Improvement Rounds
When advertising traffic starts reaching the page, we review the available analytics with you and improve the landing page in two included rounds.
Each round includes data review, one agreed list of changes to the current landing page, implementation, and verification after publication. Changes can cover headlines, the offer explanation, section order, calls to action, mobile presentation, or form fields within the existing integration.
We define the question each change addresses and record what changed and when. After the first round, we allow time for new data before the second. Changes in results are assessed alongside changes to traffic and the campaign itself.
We agree on review dates and the period for using the two rounds relative to your advertising launch. With low traffic, conclusions may be limited: together, we can choose a later review date or use the round to assess usability based on available observations. A statistically significant experiment is not required to conduct a round.
These rounds are additional to pre-launch revisions. Refining the presentation of the existing offer is included. Pages for a different product or service, separate landing pages, a full redesign, and new integrations are estimated separately. Warranty fixes do not consume an improvement round.
From the Campaign Brief to a Published Page
- 01
Understand the campaign
We clarify the audience, offer, traffic source, available materials, and target action.
- 02
Agree on the scope
We define research, page content, design, integrations, events, acceptance criteria, and the estimate.
- 03
Write and design
You review the message and layout before implementation. Two revision rounds per stage are included before launch within the chosen direction; changes to the approved scope are estimated separately.
- 04
Develop and test
We check mobile layouts, forms, booking handoffs, event collection, and performance. Accessibility checks cover keyboard operation, element labels, and readable contrast within the project scope.
- 05
Launch
We deploy the page, connect the domain, and check forms, booking, and conversion tracking in production.
- 06
Hand over and improve
You receive access, editing instructions, and technical documentation. A 30-day defect-fix warranty begins after acceptance of the launched page; see the acceptance and warranty terms. Together, we plan the two included campaign-data reviews and improvement rounds.
Additional Pages and A/B Tests
The two included rounds cover changes to the existing landing page described above. Additional variants, dynamic content, and A/B experiment setup have their own scope and estimate.
A/B Testing
When traffic and conversions are sufficient for a useful comparison, we can prepare and test variants with defined audience allocation and a success criterion. We plan the test around the decision you need to make, including the definition of a completed conversion.
Matching Different Advertising Messages
We can create page variants or configure approved headlines and copy for specific campaigns and keyword groups, using available advertising URL parameters. Each variant continues the message that brought the visitor to the page.
Message matching and A/B testing are different tasks. Showing different headlines to different audiences does not, by itself, identify which headline performs better. These additional tasks are estimated separately at $90/hour and are not included in the two improvement rounds for the current page. Required testing-tool subscriptions are identified in the estimate.
Who Leads Development?
iQyra's small team is led by Anton Byvshev, who has more than 20 years of software development experience.
He is responsible for engineering implementation and the review of technical decisions.
Meet the TeamQuestions Before You Get in Touch
Is the AI Assistant Included in the Price?+
The package includes the GA4 connection, project instructions, report configuration, verification, and access handover. Paid subscriptions and service usage are separate. Support and changes after handover are agreed separately; the two included analysis and improvement rounds remain included. The analytics assistant is separate from AI code editing or advertising management.
Can You Rebuild an Existing Landing Page?+
Yes. Send the page, related ads, and available campaign data. We review the message, user journey, technical problems, and measurement, then propose a rebuild or specific changes.
Can We Change Headlines and Images Ourselves?+
Yes, through the CMS tools configured for your page. Additional components or a substantial layout change may require development. AI-assisted editing can also be estimated separately, with project instructions and review before publication.
Can You Use Our Copy and Design System?+
Yes. We identify what is ready to use and what needs adapting. The estimate reflects the work required to turn those materials into a completed campaign page.
Should the Page Appear in Organic Search?+
We decide based on its role on the website. A distinct public offer can be prepared for indexing with clear content and internal links. Advertising variants that duplicate an existing service page need indexing and canonical settings appropriate to their role. Organic visibility work beyond the landing page can be planned separately.
Do You Guarantee a Specific Conversion Rate?+
We agree on the development deliverable and verify the implementation. Campaign outcomes depend on the offer, audience, traffic, and what happens after an inquiry. Where data is available, we use it to guide the next round of work.
Who Owns the Page and Analytics?+
You own the code created for your project and control your domain, hosting, analytics, and advertising accounts. Pre-existing tools and third-party licenses are identified in the scope. See the ownership terms.
Let's Discuss Your Landing Page
Briefly describe what you are promoting and the action visitors should complete. Add your current page, traffic source, ads, brand materials, and preferred launch date if available. You can start without a technical specification or a live campaign.
We reply within one business day. We'll clarify the task, required materials, and the next step toward an estimate.
Get a Landing Page EstimateOr email ceo@iqyra.com.